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Seminars


e-marketing for barristers' chambers

Learn how e-marketing creates and strengthens client relationships. Find out how online news boosts your website's effectiveness. See the good, the bad, and the ugly amongst Bar websites in a practical interactive seminar.

Forthcoming dates are being arranged - contact LawComms to register your interest.

Picture of 64 Bridge Street, the Manchester Civil Justice Centre
Every delegate to November's seminar in Manchester rated it "good" or "excellent".

Designed for members of chambers responsible for marketing, clerks, and practice managers, chambers directors or chief executives, this seminar will help you produce a practical action plan to take advantage of the cost-effective opportunities offered by e-marketing.

SEMINAR OUTLINE

1: SCOPE OF E-MARKETING:
Online and offline marketing

2: MAKE YOUR WEBSITE WORK HARDER:
Audit your site's performance
Design flaws to avoid
Low-cost improvements

3: ONLINE NEWS:
Don't let your website be a cobwebsite
Make the most of Chambers news online
Practical implementation
Make every word count: writing that grabs attention
- in emails, profiles, website copy, online news.

4: DATABASE AND EMAIL:
Virtual client relationships
Which database meets your needs?
Using a database for marketing
Designing an emailshot
Data protection and privacy

5: REAL-LIFE E-MARKETING:
What works and what doesn't.

SEMINAR SPEAKER

Gerald Newman, principal of LawComms, former Practice Director at a leading set of chambers, qualified as a solicitor. Trainer and author with 15 years experience in legal marketing.

HOW TO REGISTER YOUR INTEREST

Please contact LawComms - you can use the link below to send an e-mail.

E-mail now to register your interest


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